Course Syllabus📝

Module 1

  • Welcome Note
  • Topics Covered
  • Instructor Introduction
  • Entrepreneurship Mindset
  • General Legal Disclaimer
  • Summary & Next Section

Module 2

  • Section Introduction
  • What is Private Label E-commerce ?
  • What is Amazon FBA ?
  • Costs Affiliated with Amazon FBA
  • Payouts from Amazon
  • Introductions to Product Research
  • Product Research Funnel
  • Summary & Next Section

Module 3

  • Soul Search
  • Rabbit Hole Technique
    • Grass Level Hunting
    • Root Level Hunting
  • Trojan Horse Method
  • Smart Eagle Opportunity I
  • Helium 10 Setup & Introduction
  • Lazy Monkey Approach (with Helium 10)
  • Smart Eagle Opportunity II (with Helium 10)
  • Making Art

Module 4

  • Litmus Test – Basic Weight, Volume & Price Point
  • Alternate Reality (Bending the Litmus Test)
  • Demand Analysis Test
  • Spidey Sense Test
  • FBI Test
  • Trial By Fire Test
  • Shark Tank Test
  • Brand-Ability Test

Module 5

  • What is a Product Specification Document ?
  • How to create a PSD ?

Module 6

  • Upscaling Quality
  • Finding Weeds
  • Symbiotic Pairing (Doesn’t work)
  • Delta IV Advantage
  • Closing notes on this section ??

Module 7

  • What are the various costs affiliated ?
  • Understanding your unit economics (FBA Revenue Calculator)
  • How much would you need ?
  • Ensuring for break-even.

Module 8

  • Introduction
  • Where Should you source from ?
  • What should you do before sourcing ?
  • Methods & Platforms to discover sourcing partners
  • Supplier Evaluation
  • Sample Evaluation
  • TIPS to SAVE on your Sample Costs

Alibaba A – Z

  • What is Alibaba ?
  • How to find suppliers ?
  • How to pick genuine suppliers ?
  • How to contact suppliers ?
  • Supplier Outreach Tracker
  • Cue to Manufacturing section

Manufacturing

  • Compliance & Certifications
  • How to lock on a supplier ?
  • Checklist before placing an order
  • Paying your supplier
  • RAPID REALTIME TEST ***
  • Advance Payment
  • Ordering Production Samples
  • Inspection
  • Full Payment

Module 9

  • Brand Name Ideation
  • Brand Name Validation
  • ™ Registration
  • Amazon Brand Registry  #detlta4Vantage

Module 10

Business Setup

  • Do you need a business ?
  • Where should you register your business ?
  • US Business Registration (LLC / C-Corp)
  • Indian Business Registration (Proprietorship)

Amazon Account Setup

  • Registering Your Amazon Account
  • What Documents do you need ?
  • How long will it take ?
  • What to do if your registration fails ?

Module 11

  • Procuring UPC Codes
  • Creating Your Listing
  • Converting to FBA
  • Listing Images
  • Listing Copy
  • What is Listing Optimization
  • Important TIP to ensure launch-advantage
  • Creating your shipping plan
  • Prepping Your inventory
  • Identifying a Freight Forwarder
  • Air Vs Ocean
  • Shipping Expectations
  • Understanding your Tariffs

Module 12

Getting the Reviews

  • Why do you need reviews ?
  • How to get reviews at launch ?
  • How to get reviews using Amazon’s Vine Program ?
  • How to send requests for reviews to Amazon customers ?
  • How to create product inserts for reviews ?
  • What’s the most genuine way to motivate your customers to drop reviews ?

Amazon PPC

  • What is Amazon PPC ?
  • Understanding Fundamentals
    • Match types
    • Impressions
    • Clicks
    • CTR
    • ACoS
  • Types of Amazon Ads
  • Auto vs. Manual
  • How to name and organize your campaigns ?
  • Setting Up your first Auto Campaign
  • Setting up manual campaign
  • Optimization basics
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Bonuses🎁

#1 Indiamart A - Z

What is IndiaMart ?

How to Find Suppliers ?

Indian Suppliers vs. Chinese Suppliers

How to vet your Indian suppliers ?

How to Find suppliers in General in India ?

#2 Influencer Marketing

What is Influencer Marketing ?

Who is an influencer ?

Does account size matter ?

How to do influencer marketing on a budget ?

How to discover influencers ?

Scripts & Tactics